Carson Beck, the Georgia Bulldogs’ quarterback, has been leveraging his growing popularity with an impressive portfolio of Name, Image, and Likeness (NIL) endorsements, collectively valued at approximately $1.5 million in 2024. This figure places him among the top NIL earners in college football. Despite some recent on-field struggles, including increased interceptions, Beck’s off-field marketability remains strong, evidenced by his diverse array of partnerships.
Beck’s endorsement deals span several industries, reflecting his broad appeal. Notably, he has a prominent deal with Morgan & Morgan, a major injury law firm, where he features in digital billboards and video advertisements. He also teamed up with Chipotle to create a personalized menu item, “The Carson Beck Bowl,” as part of their athlete-focused promotional campaign.
In addition, Beck inked a contract with AirStar Charter, a private jet company, highlighting his premium brand alignment. These deals contribute significantly to his financial success and visibility in the collegiate sports market.
Beck’s rise in NIL earnings demonstrates the growing opportunities for college athletes to capitalize on their fame while still competing at the amateur level. For more details, you can explore his full endorsement portfolio through the latest updates from reputable sources like Sporting News and College Football Network.
Carson Beck, Georgia Bulldogs’ quarterback, has had a notable collegiate football journey. After joining Georgia in 2020 as a four-star recruit, Beck was a backup during the team’s 2021 and 2022 national championship seasons. His patience and development paid off in 2023, when he became the starting quarterback.
In the 2024 season, Beck emerged as a reliable leader, amassing over 3,400 passing yards and 28 touchdowns, with just seven interceptions. His performance secured Georgia a spot in the SEC Championship, though an injury during the game cast uncertainty on his playoff availability.
Off the field, Beck’s prominence continues to grow, with substantial NIL deals and recognition as a 2024 Manning Award finalist, celebrating his impact on and off the field. Beck’s collegiate career reflects his persistence, adaptability, and readiness for potential NFL prospects.